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Explore the Black Riches of Orlando” — EBONY Magazine × Visit Orlando
Project type
Brand Awareness and National Visibility
Project Manager, Script Director, 1st Assistant AD
Project Manager, Script Director, 1st Assistant AD
Equiptment
For “Explore the Black Riches of Orlando,” production utilized the Sony FX6, professional lighting kits, and audio capture systems for interviews and B-roll. Editing and post-production were completed in Adobe Premiere Pro, with branded assets and title graphics designed in Illustrator and Photoshop to maintain EBONY’s iconic editorial aesthetic.
Commissioned by EBONY Magazine and Visit Orlando, founded by McKenzy Bowers as the production end of the agency; Tivid TV produced “Explore the Black Riches of Orlando,” a cinematic campaign celebrating Orlando’s thriving Black culture, heritage, and entrepreneurship. The project aimed to redefine how visitors experience the city—beyond theme parks—by spotlighting its Black-owned businesses, cultural landmarks, and community leaders.
As Project Manager, Script Director, and 1st AD, I oversaw every phase of production—from pre-production planning and narrative development to on-set execution and post-production delivery. I led script supervision and story structure, managed logistics and scheduling across multiple Orlando locations, and directed on-set operations to ensure a seamless production flow.
The final piece combined documentary-style storytelling with commercial polish, using dynamic cinematography and authentic interviews to highlight Orlando’s Black excellence and rich cultural legacy. This collaboration elevated the visibility of both Visit Orlando and EBONY Magazine, fostering community pride while positioning Orlando as a destination of history, creativity, and cultural depth.
Check out part two of our national campaign below!
